Roveir Celebrates Robotor, Torart & Aivox - Successful IPO for LITIX

We are thrilled to announce that Litix, a long-time client of Roveir, has officially gone public on July 8, 2024. United under Litix, are Robotor, Torart and Aivox which represent a collective vision of progress, where advanced technology meets human creativity to set new standards in art, industry, and technological development. This significant milestone marks the beginning of an exciting new chapter for Litix and highlights their remarkable growth and innovation in the field of art, technology, and craftsmanship.

Celebrating Innovation, Art, and Technology: Litix's Remarkable Journey to Becoming a Publicly Traded Company

Litix's IPO Details: Litix S.p.A., based in Carrara, Italy received approval from Borsa Italiana (Italian Stock Exchange) to list its ordinary shares on the Euronext Growth Milan market. The IPO has been a resounding success, raising approximately 2.5 million euros, with a total valuation of 7.9 million euros. The initial public offering attracted considerable interest from both national and international investors, a testament to Litix's strong market presence and future potential. Ticker: LTX

Key Highlights:

  • IPO Date: July 8, 2024
  • Valuation: 7.9 million euros
  • Total Placement Value: 2.5 million euros
  • Offer Price: 1.40 euros per share
  • Share Capital Post-IPO: 66,080.00 euros (comprising 6,608,000 shares, including 5,608,000 ordinary shares and 1,000,000 multiple voting shares)
Giacomo and Fillipo display their artwork in front of Borsa Italiana (Italian Stock Exchange) with their own marble sculpture displayed. 

Giacomo Massari, Chairman and CEO of Litix, emphasized the significance of this achievement: "The debut on Borsa Italiana marks a significant milestone in our growth and continuous improvement journey. The quality of our investors validates the work we've done so far and accelerates our commitment to innovation and digital manufacturing accessibility. With their support, we are ready to offer increasingly advanced and simplified solutions, making technology accessible to all."

About Litix: Founded in 2023 through the merger of ROBOTOR and TORART, and the establishment of AIVOX, Litix is at the forefront of combining traditional techniques with cutting-edge technologies. Their work with artists and designers like  Jeff Koons, Zaha Hadid , Vanessa Beecroft , Paul McCarthy, Urs Fischer, Antony Gormley, Cai Guo-Quiang, and Sam Durant has garnered worldwide recognition. Litix's innovative approach leverages advanced robotics, 3D printing, and digital manufacturing to create unique art and design works.

About Torart: Founded in 2004, is a company that seamlessly blends traditional sculpting techniques with cutting-edge technologies to create contemporary art, sculpture, and innovative design works.

A beautiful sculpture being crafted at Litix Headquarters- innovating in the stone masonry industry 

About Robotor: Founded in 2019, with a mission to bring technology developed by Torart to the rest of the world. Robotor is known for its anthropomorphic robots and the revolutionary self-programming software OR-OS, transforming complex 3D files into precise tool paths effortlessly. With partnerships stemming across various industries with companies like Reebok and others.

Robotor - a new generation robot displayed side by side in a manufacturing facility 

About AIVOX: The AIVOX unit enhances Litix's capabilities with creative engineering and additive manufacturing technologies, delivering personalized and innovative solutions to clients. Focused on Research & Development, AIVOX has already delivered several projects such as work with Tonino Lamborghini Group. 

AIVOX for unveiling "Vita", a beautiful housing solution designed and engineered for the Tonino Lamborghini S.p.A. Group at Milan Design Week 2024. 

Global Recognition: Litix along with its entities has garnered significant media attention for its groundbreaking work. The company has been featured in prestigious publications and media outlets, including:

Major Publications

New York Times

CBS News

National Geographic

The Telegraph

Notable Art and Design Publications

The Art Newspaper

Smithsonian Magazine

Designboom

Domus

Art Tribune

Abitare

General/Regional News Publications

India Times

Euronews

Corriere della Sera

RAI

Il Tirreno

Niche and Specialized Publications

TGCOM24

The Next Web

Nice News

3D Natives

IFR

This widespread recognition underscores Litix's impact on the art and technology sectors, highlighting their innovative approach and contributions to the global market.

Our Contribution at Roveir: At Roveir, we have been privileged to support Litix in their marketing strategy and execution, supporting them to reach this pivotal point. Our collaboration with Litix reflects our commitment to assisting clients in achieving their business goals through strategic marketing and execution.

Read our Case Study on Robotor

Read our Case Study on Torart

Some of the achievements we’ve helped Litix with are:

  • 4,000+ qualified sales leads
  • 11M+ Impressions
  • 5.5M People Reached
  • Expansion to untapped North American Market
  • Scaling within European Market

About Roveir: Roveir is dedicated to providing comprehensive marketing solutions tailored to meet the unique needs of our clients. With a focus on strategic planning, creative execution, and results-driven campaigns, we help technology companies like Litix, Robotor, Torart achieve their goals and stand out in competitive markets. Our expertise spans various industries such as Technology, Gaming, SaaS, E-commerce, enabling us to offer innovative strategies in the digital space that drive growth, revenue and visibility.

Our Services:

  • Marketing Strategy Development: Crafting bespoke marketing strategies that align with our clients' objectives and market dynamics.
  • Creative Campaigns: Developing creative and compelling campaigns that capture attention and engage target audiences.
  • Digital Marketing: Utilizing the latest digital marketing techniques to enhance online presence and drive traffic.
  • Brand Positioning: Helping clients establish and strengthen their brand identity in the marketplace through brand and website revamps and website refresh

At Roveir, we believe in building strong, long-term relationships with our clients. Our approach is client-centric, focusing on understanding each client's needs. 

If you’re interested in learning more about our services, feel free to contact us at hello@roveir.com

Other Articles

Ready to scale your company and want to learn more?